Determinants of supermarket shrimp promotions

A study of shrimp promotions by supermarkets in northern Spain indicated that shrimp prices evolve in accordance with demand quantities. In periods of high demand, retailers generally increase prices to maximize margins. 

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Mechanisms of shrimp coloration
Mechanisms of shrimp coloration

Mechanisms of shrimp coloration

Color can impact the price of shrimp, with dark red preferred in some markets. Research using colorimeters to quantify color in raw and cooked shrimp found that although shrimp raised on white or black substrates exhibited different coloration, total carotenoid levels were the same in all the animals.